Statement from 'We Are Golf' about COVID-19

We Are Golf

We Are Golf (The National Allied Golf Associations/NAGA) are committed to ensuring the health and safety of our members, golfers, staff, volunteers and industry stakeholders as well as every Canadian in the communities where we live, work and play. The COVID-19 crisis is an unprecedented and difficult time for Canadians. We Are Golf fully supports the recommendations and guidelines of Health Canada, the World Health Organization and regional public health experts to stop the community spread of the virus. As leaders in an industry that employs more than 300,000 Canadians and includes nearly six million golfers from coast to coast, our priority above all else is the health and safety of our people and our communities. Where governments have not mandated the temporary closure of golf courses, operators of those facilities should take every health and safety precaution. We Are Golf also advocates for the essential need for golf course property maintenance during any of the temporary closures to be ready for operation while taking every health and safety precaution. We look forward to better and healthier days and when the time is right for Canadians to return to recreational normalcy, clubs and courses will be ready to welcome golfers back to the tee.]]>


Canadian Golf Industry Show announced for November 2020

Sheraton Vancouver

NIAGARA FALLS, Ont. – It was announced today that the Canadian Golf Industry Show (CGIS) will take place the week of November 9, 2020 in Vancouver, B.C. The CGIS will feature The Canadian Golf Course Management Conference, presented by the Canadian Golf Superintendents Association (CGSA); The Golf Business Canada Conference, presented by National Golf Course Owners Association Canada (NGCOA Canada) and the Tee Talks National Teaching and Coaching Conference, presented by the PGA of Canada alongside supporting partners; Golf Canada, BCGSA, NGCOA Canada BC Chapter and PGA of BC.

The event will see the individual conferences of the presenting partners coincide at the same location at the same time. The selected location for the conference events is the Sheraton Wall Centre Hotel. This location will allow each individual conference to take place under one roof. The trade show that is an integral part of each event will see exhibitors from all sectors including turf, business and the pro-shop. This approach is a great benefit to the delegates and broadens the marketing value for suppliers. The show is branded as the Canadian Golf Industry Show and will take place at the Vancouver Convention Centre.

“CGSA is very excited about this partnership. Our positions as owner/operators, superintendents and golf professionals compliment each other in our workplaces, so bringing our associations together is a natural fit. There is much to learn from each other and bringing the whole industry together is paramount in a day and age when we’re all so easily separated. We’ve been looking at this opportunity for some time, so to be able to see it come together for the betterment of golf business in Canada is exciting” said CGSA President, Greg Austin.

“The NGCOA Canada is honoured to be partnering with the Canadian Golf Superintendents Association and the PGA of Canada for the inaugural Canadian Golf Industry Show in Vancouver” said Lesley McMahon, President of NGCOA Canada. “This kind of collaboration is what the NGCOA Canada is all about and bringing together these three events under the same roof alongside a shared trade show will benefit the entire industry.”

“We’re excited to congregate in Vancouver for this ground-breaking event that will undoubtedly be a game-changer for golf in Canada. Bringing together the business leaders across the various sectors of our industry under one roof aligns perfectly with our vision of increased collaboration to continue to grow the game and business of golf in Canada” said PGA of Canada President, Mark Paterson.

Watch for additional information on the Canadian Golf Industry Show to be released in the coming months.

Golf Canada NAGA

Canadian golf industry launches “National Golf Day”

Chilliwack Golf Course. (Chilliwack, B.C.) - May 12, 2017. Future Links, driven by Acura Pacific Championship. Photo by: Golf Canada

OTTAWA – Today, Canada’s national golf industry associations announced the first annual National Golf Day, May 29, an event aimed at raising awareness to the public and government decision makers on the many positive impacts of the golf industry.

“More Canadians play golf than any other participation sport and our industry is #1 in driving economic impact, employment and charity fundraising,” said Jeff Calderwood, National Allied Golf Associations (NAGA) and We Are Golf Chair. “Combined with golf’s diversity, healthy fitness benefits and environmental stewardship, we really do have such a positive message to communicate.”

National Golf Day provides the opportunity for Canada’s golf industry leaders to discuss these wide-reaching benefits of the sport directly with MPs, Senators and policy advisors at Parliament Hill. A May 28 evening reception will also be held in Centre Block, and NAGA will be hosting a day of interactive golf activities on the front lawn where MPs and visitors will be able to participate. This day of outdoor golf activities will include a focus on junior golf.

“We are really looking forward to our time in Ottawa and expect that government officials from all parties will be impressed to learn about all the ways golf contributes in virtually every riding throughout Canada,” added Golf Canada CEO Laurence Applebaum. “There are so many meaningful benefits that golf delivers in communities from coast to coast and it will be great to share all those insights on National Golf Day.”

Golf courses and all related stakeholders throughout Canada are encouraged to promote the same positive messages. NAGA will provide shareable social content.

NAGA is also announcing a rebranding of its public facing name to We Are Golf. This aligns with the same brand name used by the American golf industry for allied association activities such as National Golf Day. NAGA does carry on as the administrative body but will use the We Are Golf brand for all public communications.

Please watch for additional We Are Golf and National Golf Day communications over the coming weeks as we lead up to the May 29 event itself.

For more information on We Are Golf, visit